April 24, 2025

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NFL Announces Exclusive International Home Market Areas for 18 Teams

NFL Announces Exclusive International Home Market Areas for 18 Teams

KANSAS CITY, MO - DECEMBER 12: Kansas City Chiefs quarterback Patrick Mahomes (15) drops back to pass in the second quarter of an NFL game between the Las Vegas Raiders and Kansas City Chiefs on Dec 12, 2021 at GEHA Field at Arrowhead Stadium in Kansas City, MO. (Photo by Scott Winters/Icon Sportswire via Getty Images)

The NFL reported Wednesday that 18 groups have been given admittance to International Home Marketing Areas in eight unique nations.

The association gave a guide showing which groups have been allocated to which markets Sport.

Canada, Mexico, Brazil, the United Kingdom, Germany, China, Spain and Australia are essential for the drive, which remembers 26 distinct business sectors for those eight nations.

In an official statement, the NFL noticed that groups will be allowed to direct “promoting, fan commitment and commercialization” in their assigned regions.

Concerning push to gain more ground in global business sectors, NFL Executive Vice President, Chief Strategy and Growth Officer Christopher Halpin said:

“NFL being a fan starts with our clubs. This significant drive empowers NFL groups to foster significant, direct associations with NFL fans abroad, driving fan development and devotion all around the world. We were extremely satisfied with the number, innovativeness and level of responsibility of club recommendations in all cases in this underlying application period and anticipate groups dispatching their endeavors ahead of schedule one year from now.” The Finest In Sport

The association added that the partaking groups will have five years of selectiveness in their global business sectors with regards to “face to face and advanced showcasing, corporate sponsorship deals, fan occasions and enactments, youth football exercises, stock deals and co-promoting associations with different games and amusement properties on the lookout.”

Of the 18 groups included, some of them were given the option to investigate various business sectors.

The Minnesota Vikings will be in Canada and the UK, the Kansas City Chiefs in Mexico and Germany, and the San Francisco 49ers in Mexico and the UK.

The Los Angeles Rams and Miami Dolphins will each approach three business sectors, with the Rams in Mexico, Australia and China and the Dolphins in the UK, Brazil and Spain.

Putting forth a deliberate attempt to expand the global ubiquity of the NFL is the same old thing for the association.

Except for last year in light of the COVID-19 pandemic, the NFL has held no less than one standard season game in London consistently beginning around 2007. The association additionally held games in Mexico from 2016-19.

There are additionally designs set up to hold a game in Germany in either 2022 or 2023.

The NFL has attempted to expand its abroad impression as time passes, and the NFL IHMA program is the most recent illustration of the association’s endeavors.